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This privacy notice for Smooth House (“Smooth House”, “we”, “us”, or “our”) describes how and why we might collect, store, use, and/or share (“process”) your information when you use our services (“Services”), such as when you:

     

      • Visit our website at smoothhouselaser.com, or any website of ours that links to this privacy notice

      • Engage with us in other related ways, including any sales, marketing, or events

    Questions or concerns? Reading this privacy notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us.

    SUMMARY OF KEY POINTS

    This summary provides key points from our privacy notice, but you can find out more details about any of these topics by clicking the link following each key point or by using our table of contents below to find the section you are looking for.

    What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use. Learn more about personal information you disclose to us.

    How do we process your information? We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent. We process your information only when we have a valid legal reason to do so.

    In what situations and with which parties do we share personal information? We may share information in specific situations and with specific third parties.

    How do we keep your information safe? We have organizational and technical processes and procedures in place to protect your personal information. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information.

    What are your rights? Depending on where you are located geographically, the applicable privacy law may mean you have certain rights regarding your personal information.

    How do you exercise your rights? The easiest way to exercise your rights is by contacting us. We will consider and act upon any request in accordance with applicable data protection laws.

    TABLE OF CONTENTS

    1. WHAT INFORMATION DO WE COLLECT?

    Personal information you disclose to us

    In Short:We collect personal information that you provide to us.

    We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us.

    Personal Information Provided by You. The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we collect may include the following:

       

        • name

        • phone numbers

        • email addresses

        • messages sent to us through our chat and contact forms should be non-medical (hipaa) in nature.

      Sensitive Information. When necessary, with your consent or as otherwise permitted by applicable law, we process the following categories of sensitive information:

         

          • health data

          • medical conditions

        All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.

        Information automatically collected

        In Short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Services.

        We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.

        Like many businesses, we also collect information through cookies and similar technologies.

        The information we collect includes:

           

            • Location Data. We collect location data such as information about your device’s location, which can be either precise or imprecise. How much information we collect depends on the type and settings of the device you use to access the Services. For example, we may use GPS and other technologies to collect geolocation data that tells us your current location (based on your IP address). You can opt out of allowing us to collect this information either by refusing access to the information or by disabling your Location setting on your device. However, if you choose to opt out, you may not be able to use certain aspects of the Services.

          Information collected from other sources

          In Short: We may collect limited data from public databases, marketing partners, and other outside sources.

          In order to enhance our ability to provide relevant marketing, offers, and services to you and update our records, we may obtain information about you from other sources, such as public databases, joint marketing partners, affiliate programs, data providers, and from other third parties. This information includes mailing addresses, job titles, email addresses, phone numbers, intent data (or user behavior data), Internet Protocol (IP) addresses, social media profiles, social media URLs, and custom profiles, for purposes of targeted advertising and event promotion.

          2. HOW DO WE PROCESS YOUR INFORMATION?

          In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent.

          We process your personal information for a variety of reasons, depending on how you interact with our Services, including:

             

              • To deliver and facilitate delivery of services to the user. We may process your information to provide you with the requested service.

              • To respond to user inquiries/offer support to users. We may process your information to respond to your inquiries and solve any potential issues you might have with the requested service.

              • To fulfill and manage your orders. We may process your information to fulfill and manage your orders, payments, returns, and exchanges made through the Services.

              • To evaluate and improve our Services, products, marketing, and your experience. We may process your information when we believe it is necessary to identify usage trends, determine the effectiveness of our promotional campaigns, and to evaluate and improve our Services, products, marketing, and your experience.

              • To identify usage trends. We may process information about how you use our Services to better understand how they are being used so we can improve them.

              • To determine the effectiveness of our marketing and promotional campaigns. We may process your information to better understand how to provide marketing and promotional campaigns that are most relevant to you.

              • For permission-based marketing. To send requested educational and special offer communications.

            3. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?

            In Short: We may share information in specific situations described in this section and/or with the following third parties.

            We may need to share your personal information in the following situations:

               

                • Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

                • When we use Google Maps Platform APIs. We may share your information with certain Google Maps Platform APIs (e.g., Google Maps API, Places API).

              4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?

              In Short: We may use cookies and other tracking technologies to collect and store your information.

              We may use cookies and similar tracking technologies (like web beacons and pixels) to access or store information. Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Notice.

              5. HOW LONG DO WE KEEP YOUR INFORMATION?

              In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this privacy notice unless otherwise required by law.

              We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).

              When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

              6. HOW DO WE KEEP YOUR INFORMATION SAFE?

              In Short: We aim to protect your personal information through a system of organizational and technical security measures.

              We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorizedthird parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.

              7. DO WE COLLECT INFORMATION FROM MINORS?

              In Short: We do not knowingly collect data from or market to children under 18 years of age.

              8. WHAT ARE YOUR PRIVACY RIGHTS?

              In Short:  You may review, change, or terminate your account at any time.

              However, please note that this will not affect the lawfulness of the processing before its withdrawal nor, when applicable law allows, will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.

              9. CONTROLS FOR DO-NOT-TRACK FEATURES

              Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track (“DNT”) feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this privacy notice.

              10. DO YOU HAVE SPECIFIC PRIVACY RIGHTS?

              In Short: You are granted specific rights regarding access to your personal information.

              11. DO WE MAKE UPDATES TO THIS NOTICE?

              In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.

              We may update this privacy notice from time to time. The updated version will be indicated by an updated “Revised” date and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy notice frequently to be informed of how we are protecting your information.

              12. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?

              13. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?

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